Job Description
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally-focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer Prize-winning content, consumer experiences and benefits, and advertiser products and services.
Our current portfolio of media assets includes The USA TODAY NETWORK, which includes USA TODAY, and local media organizations in 43 states in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. We also own digital marketing services companies under the brand LocaliQ, which provide a cloud-based platform of products to enable small and medium-sized businesses to accomplish their marketing goals. In addition, our portfolio includes one of the largest media-owned events businesses in the U.S., USA TODAY NETWORK Ventures.
Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid.
To connect with us, visit www.gannett.com
The Client Success Analyst (CSA) will work closely with a team of tenured Client Success Managers and Sr. Client Success Managers on our Executive Accounts team. The CSA will assist our Executive Account CSMs by providing strategic insights and recommendations for SEM and display advertising campaigns, while working on task-based projects that contribute to the achievement of the client’s digital marketing objectives.
About your Responsibilities:
Our ideal candidate must have a background in digital marketing but not necessarily applied experience in SEM and display advertising. Ideal candidates will have an insatiable curiosity and enthusiasm for digital marketing (and can inspire excitement and curiosity among colleagues). Candidates must have an entry-level knowledge and an understanding of digital marketing landscape, emerging trends, and a high-level understanding of SEO tactics. The CSA candidate must be a self-starter, be proactive, can work independently on tasks, work well with a team, follow through on projects, and have intermediate knowledge of Microsoft suite products including Excel, Word, and PowerPoint. Candidates must have excellent written and verbal communication skills.
Work with Executive Accounts and help clear queued tasks or requests including, but not limited to:
- Updating ads for digital media
- Completing digital ad campaign reviews (providing detailed recommendations on optimization enhancements to improve our clients’ performance metrics)
- Reviewing keywords and providing feedback on potential keyword strategies
- Updating and/or creating pacing reports for campaigns
- Creating campaigns within our platform
- Creating weekly/monthly/ad hoc reporting
- Providing miscellaneous research as needed
Key Qualifications:
- 1-2 years of experience in the digital space, in an agency environment, or in-house, including internships
- Display exceptional written and verbal communication skills and can communicate digital/social concepts
- Bachelor’s degree in Marketing, Communications, Public Relations or related fields
- Entry-level knowledge and understanding of SEM, SEO and display, and an understanding of new media consumer behaviors and trends
- Ability to load balance, prioritize and manage heavy workloads with flexibility to rapidly shift priorities based on organizational needs
- Creative thinker with strong time management, and organizational skills with exceptional attention to detail
#LOCALiQ
#LI-REMOTE
#LI-LL!1
The annualized base salary for this role will range between $29,700 and $70,150. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable. organizational needs
Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.