Marketing Coordinator Job at Hawkins Parnell & Young, LLP, Atlanta, GA 30308

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Job Description

Hawkins Parnell & Young is searching for a Marketing Coordinator to work closely with the firm’s Director of Marketing. The Marketing Coordinator will play an essential role in supporting the firm's marketing and business development efforts, helping attract and retain clients, promoting the firm's services, and building its brand identity. This is a hybrid role which can be located in Atlanta, Chicago, Los Angeles, New York, San Diego or St. Louis.

What You Will Be Doing

  • Managing the firm's website and social media presence, including updating the firm's website, creating social media posts, monitoring engagement, and analyzing metrics
  • Creating and managing marketing materials such as brochures, presentations, case studies, and other materials, to promote the firm's services and expertise
  • Assisting with the preparation of proposals and presentations for potential clients
  • Coordinating and executing marketing campaigns, including email, social media, and online advertising
  • Drafting and editing press releases, articles, and other external communications to promote the firm and its attorneys
  • Coordinating media and public relations activities, including developing relationships with journalists, maintaining media contact database, and responding to media inquiries
  • Developing and implementing internal communication strategies, including drafting and distributing newsletters and other announcements
  • Coordinating and supporting the firm's participation in events and sponsorships, including coordinating logistics, communications, promoting the events, managing event materials, and tracking the results of the events
  • Tracking and analyzing the performance of marketing efforts to identify areas for improvement and optimize future activities
  • Collaborating with attorneys and business development staff to develop and implement marketing and branding initiatives
  • Managing budgets and vendor relationships related to marketing efforts
  • Providing regular reports on marketing activities and results
  • Providing administrative support to the marketing department
  • Performing other duties as assigned by the marketing team or firm leadership

What You Need to Bring

  • Excellent communication, networking, and relationship-building skills
  • Strong project management and organizational skills
  • Ability to manage multiple tasks in a fast-paced environment
  • Proficient with Adobe Creative Suite and Microsoft Office
  • Familiarity with marketing software and tools such as email marketing platforms and analytics tools
  • 2+ years of business development or marketing experience within the legal industry or a professional service setting
  • A Bachelor's degree in a related field such as business, marketing, or communications is preferred

What You Will Receive

  • Competitive compensation including year-end bonuses
  • Hybrid work arrangement
  • 401K plan
  • Health & welfare benefits including medical, dental, vision
  • HSA and FSA plans
  • Company provided life insurance up to $150k with additional guaranteed issue life insurance available
  • Company paid long-term disability coverage and available short-term disability coverage
  • Parental leave
  • Employee Assistance Program

Why Hawkins Parnell & Young?

Hawkins Parnell is a national defense litigation firm that has represented many of the largest and most well-known companies in high-risk litigation and business disputes, including half of the Fortune 500. The 250-strong litigation team works with clients to develop winning defense strategies and, if necessary, try cases to verdict in all 50 states.

Over the last half-century, our success has relied on one distinction: OUR PEOPLE. We rely on the uniqueness of each team member to create a culture that drives innovation and exceptional results for our diverse client roster. Through actively embracing different backgrounds and perspectives, we foster an environment that is vibrant, challenging, and rewarding.

Hawkins Parnell & Young is an Equal Employment Opportunity Employer

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